Goal:To organize an interesting launch of a limited series of laptops
Implementation: As part of the launch of a limited series of laptops produced by MSI in cooperation with Mercedes AMG, together we organized a unique event on the racetrack. Our team was responsible not only for selecting creators, coordinating cooperation with them and implementing paid collaborations. We also developed communication concepts, and handled invitations, media sponsorships and the operation of influencer zones at the event.
Results:
– More than 3 million impressions of all materials
– More than 90 thousand likes of all materials
– Successful event with influencers
– Satisfaction of a regular client and continued cooperation