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Influencer campaigns

We build campaigns around brand goals, not popular names. We combine data, experience and an accurate choice of creators to turn influencer activity into real influence and real business results.

Two models of cooperation

  • We run campaigns matched to specific brand goals, working with one creator or many. We combine formats and communities to increase the effect. We manage the collaboration end to end: from choosing influencers and negotiating terms to delivery and results reporting.

    Outcome

    • A specific business or communication goal delivered
    • Creators matched to the brand and the audience
    • A flexible model with no long term commitments
    • Full focus on a single campaign
  • We build lasting partnerships between brands and creators, developing regular collaborations and ambassador programmes. We involve influencers in campaigns, productions and events, keeping communication coherent and the relationship with the brand growing.

    Outcome

    • Creators become recognisable brand ambassadors
    • More effective use of creator relationships
    • Consistent communication across all activity
    • More efficient planning of the next activations

What we are responsible for?

  • Creator selection with a reason behind every recommendation
  • Negotiating the terms of cooperation
  • Contracts, paperwork and rights to the material
  • Coordinating the collaboration with creators
  • Sign-off on material and oversight of publications
  • Settlements with creators
  • Reporting campaign results
  • Ongoing creator contact and day to day project support